December 20, 2012
Nine in Ten Agree That It is Never Too Late to Start a New Career, Explore Career Options, or Finish or Further Education
New York, NY – According to a new Ipsos poll conducted on behalf of Strayer University, over nine in ten (93%) U.S. adults have some type of goal that they would like to achieve in 2013. Over half of adults (54%) have health-related goals, such as being more active, eating more healthily, or getting more sleep, while nearly four in ten (37%) have a socially-oriented goal, such as spending more time with family or friends, getting involved more in their community, meeting new people, broadening their circle of friends, or joining a club or organization. Nearly as many (34%) have a leisure-related goal, such as travelling more or taking up a hobby.
For a significant one-third (33%) of respondents, these goals are career-related, such as looking for a better job, obtaining job-related training, or actively taking steps towards a promotion. One-third (33%) also have learning-related goals, such as learning a new skill or taking courses towards a degree. Fewer than one in ten are either not sure (4%), do not have any of these goals (2%), or do not know (1%).
Among those who have career- and/or learning-related goals, four in ten (41%) specify learning a new skill as one of the three types of goals they hope to achieve, while nearly one-third (31%) say earning a college degree or an advanced degree, and about one in seven (14%) say taking a course toward a degree. Over one-third (36%) have a specific goal of advancing in their current position, while slightly fewer (32%) are aiming to obtain a pay increase; the same proportion (32%) specify finding a job, or finding a better job as their goal. Two in ten adults (21%) have a goal of starting a business, while just under one in ten (8%) are seeking to switch careers and/or industries. About one in five adults (6%) do not choose any of these options, and just 2% do not know.
It’s Never Too Late…
Nine in ten adults (90%) believe that it is never too late to start a new career or to explore new career options, with two-thirds (67%) strongly agreeing with this statement. An even greater proportion (93%) agree that it is never too late to finish or further their education, with over three-quarters (76%) strongly agreeing with that statement.
Over eight in ten adults (84%) also believe that having a college degree makes a difference in people’s levels of personal and professional fulfillment, with only about one in eight (13%) disagreeing with this statement.
Achieving Career-Related Goals …
Those specifically with career-related goals view a change in their personal working habits as potentially helpful to their achievement of these goals. Nearly half (48%) choose working more efficiently as one of the top three aspects that would most help them to achieve their career-related goals in 2013, while about one in five (19%) choose working more or longer hours. Professional relationships are also viewed as potentially beneficial, with nearly four in ten (37%) saying that a stronger professional network would be most helpful, while one in five (22%) say that it would be a strong relationship with a mentor. Learning and training activities were also viewed as helpful, with earning a college degree or an advanced degree being selected by two in five (39%) respondents, and additional job-related training being chosen by nearly as many (36%). Fewer than one in ten respondents either do not choose any of these options (7%), are not sure (2%), or do not know (1%).
These are some of the findings of an Ipsos Public Affairs poll conducted November 1- 4, 2012. For the survey, a nationally representative sample of 1,000 randomly-selected adults aged 18 and over residing in the U.S. was interviewed by telephone via Ipsos’ U.S. Telephone Express omnibus. With a sample of this size, the results are considered accurate within ±3.1 percentage points, 19 times out of 20, of what they would have been had the entire population of adults in the U.S. been polled. The margin of error will be larger within regions and for other sub-groupings of the survey population. These data were weighted to ensure the sample's regional and age/gender composition reflects that of the actual U.S. population according to data from the U.S. Census Bureau.
For more information on this news release please contact:
Julio FrancoAssociate Vice PresidentIpsos Public Affairs1.firstname.lastname@example.org
About Ipsos Public Affairs
Ipsos Public Affairs is a non-partisan, objective, survey-based research practice made up of seasoned professionals. We conduct strategic research initiatives for a diverse number of American and international organizations, based not only on public opinion research, but elite stakeholder, corporate, and media opinion research.
Ipsos has media partnerships with the most prestigious news organizations around the world. In the U.S., UK and internationally, Ipsos Public Affairs is the media polling supplier to Reuters News, the world's leading source of intelligent information for businesses and professionals, and the Hispanic polling partner of Telemundo Communications Group, a division of NBC Universal providing Spanish-language content to U.S. Hispanics and audiences around the world.
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Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. In October 2011 Ipsos completed the acquisition of Synovate. The combination forms the world’s third largest market research company.
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